The Velox Cycles Manifesto

Velox Cycles isn't a corporate bike shop. In fact, we're about as un-corporate as it gets. We don't have rows and rows of thousand dollar bikes, an entire wall dedicated to wheels that cost as much as a used car, flat screen TV's playing gnar-core mountain bike DVD's, or anything resembling a sales person. Our names are Brian and Caley, and we're the two mechanics. We're also the sales people. And the marketing department. Shipping and receiving too. Oh, and the janitorial squad. Multi-talented, you might say. Brian fixes cars and flies planes, and used to work on an ambulance. He has a three-legged dog named Cody. Caley is a pro mountain biker turned roadie, who just turned 21 but has been a mechanic for 8 years. We almost always know what we're talking about, but if we don't, we'll tell you. Or we'll make something up, just to see if you get the joke.

We believe that a bike shop should be a space to sit, drink a beer, and chat about all things pedal powered. Work on your own bike, bring your own music (yeah, we'll play it. Then mock you if it sucks), and learn from us as we learn about you.

We're the kind of shop that knows your bike's name but might forget yours. That's not our fault, really, because people all look pretty much the same but bikes rarely do. That weird eyebrow thing you have going on is a lot less noticeable to us than the '65 Bendix two speed hub you want rebuilt. Those things were cool. Your eyebrow, not so much.

If you want a shop that will carefully explain to you which bike you want based on the first two sentences out of your mouth (its this one, with the $2000 price tag), don't come to us. But if you want to come and talk about the things you look for in a bike, or how to turn your POS into the ride you've always known it could be, we're a good bet.

Bike shop customers are people. We’re people. We, the people, pledge to treat you, the person, like more than just a walking wallet. That is our promise.